- Location
- White Rock, British Columbia, Canada
- Bio
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As Vice President Brand and Marketing at Sterling PlanB, Grant develops and implements marketing, planning, and brand strategies for a rapidly expanding clean technology company. Leading a lean and talented marketing group, his contribution is one of experience, leadership and deep knowledge of the industrial energy storage industry.
As Founder of Happy Eco Media, Grant is working to make the world a better place through direct action and support of those who work for environmental causes. Working with other like-minded people, Grant intends to make Happy Eco News the go-to resource for positive news about the environment and a resource for the positive change-makers of the world.
Good people doing good things.
- Companies
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Surrey, British Columbia, Canada
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- Categories
- Market research Sales strategy Marketing strategy
Socials
Achievements
Latest feedback
Recent projects
Database of Environmental Organizations
Globally, there are many people working to help make the environment better. These may be individuals working at a grassroots level, established organizations with large staff and payroll or somewhere in between. Often, these groups are working in isolation, unaware of other groups doing the same type of project or with the same type of goals. Happy Eco Media intends to create a comprehensive searchable database of all of these people and organizations with the intention of connecting them in order that they be better able to share resources, knowledge and influence. Happy Eco Media is a not-for-profit that is dedicated to; 1) helping people overcome eco-anxiety in the hope that they are inspired to take positive action, 2) help promote good people doing good things, and 3) help these good people connect with others. The Database of Environmental Organizations project will require participants to search the internet for credible environmental organizations starting in Canada and expanding to the USA and other parts of the world. They will reach out to these organizations by email or phone to collect data such as name, number of staff, contact information, location, type of project, etc.
News Website ReDesign
Happy Eco News is growing rapidly and looking to become the go to source of positivity in the vast sea of unpleasant environmental news stories. We are looking for social media wizards to help us develop a social media marketing plan to increase awareness, engage our target market and nurture engagement. We would then like the plan to be implemented and maintained. Based on our goals, we are looking for the student(s) to work on the following: UX analysis of existing site Recommendations to make UX more positive Recommendations on WordPress theme (must be industry standard and fully supported) Implementation of plan Launch of redesigned website The goal is for the student(s) to help us analyze our current website and improve where necessary. We would like students to develop and implement a new website to reflect modern best practices and ensure a fast loading, responsive experience for our audience wherever they are geographically located. On the web: HappyEcoNews.com , Twitter: @HappyEcoNews , Instagram: @OfficialHappyEcoNews
Video Production
Brand video for Happy Eco News, the only online source of positive news about the environment. A 3 minute cinematic video consisting of narration, drone, and interview style shots explaining the Happy Eco News brand and philosophy. The video will reside on our YouTube channel, home page of our site and will be featured in a variety of social media campaigns. Will require: Script writing (working with founder Grant Brown). Storyboard outline of shots Video and Audio editing Use of original and stock footage Filmed on location in lower mainland BC or Vancouver Island regions. 1080P DJI drone is available to be used.
Social Media Marketing Plan
Happy Eco News is growing rapidly and looking to become the go to source of positivity in the vast sea of unpleasant environmental news stories. We are looking for social media wizards to help us develop a social media marketing plan to increase awareness, engage our target market and nurture engagement. We would then like the plan to be implemented and maintained. Based on our goals, we are looking for the student(s) to work on the following: Strategic Marketing Plan Content Calendar Curation: timely deployment of all our social media content to drive maximum traffic to our site Social Media Management: overseeing different channels that we own and keeping them up-to-date Content Development SEO Strategies & Recommendations Other marketing-related tasks The goal is for the student(s) to help us analyze our current social media strategy and improve where necessary. We would like students to develop and implement a marketing plan so that we can effectively promote our story through the most compelling content!