Our organization is able to offer a virtual internship opportunity for (2) students.

Two students to work together on a joint plan for Amped2Play Inc.

The Marketing Plan would highlight the main products we have concentrated on in the last 4 weeks.

- ISOLOVEPLAY Box

- Online Training Programs

- Access4You App

The primary focus for the student will be:

• Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; identify expansion opportunities; identify key messaging for (new product or service).
• Prospecting Strategy - Make recommendations for market penetration and suggest an outreach process while also developing and implementing targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content.

Work with Communications Manager:

• Branding/Communications: Amped2Play has an established brand and a strong communications strategy.Students will need to understand it well to provide suggestions and assistance to Amped2Play Inc.
• Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories.
• SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads.
• Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts.

Our goal at the end of this experience is:

• Market Research - For the student(s) to help us gain a better understanding of our target market(s) and ensure we are optimally positioned and our product(s) and pricing aligns with our target sector/customer(s).
• Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience.

Work with Communications Manager:

• Branding/Communications: For the student(s) to help us improve our brand's presence and capture greater market share.
• Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance.
• SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines.
• Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content.
  

We will plan to communicate with our virtual intern using these communication tools:

Students will be provided a work email and be invited to company slack page. Our company is accustomed to working virtually and are very active on our slack. We also have daily check-in meetings. Student should attend these meetings. All staff are available by phone, as well.

Student's primary contact: (Sandra Scott, Operations Coordinator)

Secondary contact: (Ozzie Sawicki, CEO)