The Clean Divorce
The Clean Divorce
Ottawa, Ontario, Canada
Description

The cost of divorce and family breakdown are well documented. The Divorce Act was recently changed to reflect the insurmountable costs to social services, families & communities. T.C.D.aims to meet a pressing need and foster better social, emotional, and economic outcomes for our kids, parents and communities. Traditional divorce is like raging against the storm - time, energy and money - misdirected against an inevitable negative outcome that is impacts everyone. Parental alienation is rising along with mental illness and studies indicate that teenage suicide is directly linked to family breakdown. The divorce process is inherently destabilizing - people feel overwhelmed, hopeless, and "divorce crazy." a term often used in amongst Family lawyers . Rates of domestic violence rise over 80% during relationship breakdown. T.C.D. is an integrated system that focuses on prevention in a simple way empowering and supporting families during these critical times.
https://www.youtube.com/watch?v=0DPbrxfaCis

Number of employees
2 - 10 employees
Categories
Videography Digital marketing Product or service launch Marketing strategy Social media marketing
Industries
Business services
Representation
Women-Owned Small Business Social Enterprise Community-Focused

Socials

Recent projects

Freedom Roadmap Social Media Campaign

The Clean Divorce seeks to create a compelling social media promotion for its Freedom Roadmap, a resource designed to support individuals navigating separation and divorce. The goal is to increase awareness and engagement with the Freedom Roadmap by leveraging social media platforms. This project will involve researching target demographics, identifying the most effective social media channels, and crafting engaging content that resonates with the audience. The team will apply their understanding of digital marketing strategies and social media analytics to optimize the campaign's reach and impact. The project aims to enhance the visibility of The Clean Divorce's offerings and provide valuable support to those in need. - Research target audience demographics and preferences. - Identify key social media platforms for promotion. - Develop a content calendar and creative assets. - Implement and monitor the campaign's performance.

Admin Suzanne Winlove-Smith
Matches 0
Category Digital marketing + 2
Open

Freedom Roadmap Go-to-Market Strategy Development

The Clean Divorce is seeking a comprehensive Go-to-Market strategy to effectively launch its Freedom Roadmap and associated service offerings. The project aims to bridge the gap between product development and market introduction by crafting a strategic plan that aligns with the company's vision and target audience. Students will analyze market trends, identify key customer segments, and develop actionable marketing tactics to ensure a successful product launch. The project will involve creating detailed mockups of marketing materials and potential customer interactions to visualize the proposed strategy. By applying classroom knowledge in marketing, business strategy, and consumer behavior, students will gain practical experience in developing a market entry plan for a niche service offering.

Admin Suzanne Winlove-Smith
Matches 0
Category Market research + 3
Open

Business Development - website design

We would like to collaborate with students to take the existing website and create a professional membership website with a client portal This will involve several different steps for the students, including: The Creation of a membership website with a client portal Documenting the design process and any additional insights that emerge. Testing the site with customers and surveying for feedback. Refining design ideas with input from experts and customers. include the desired website features including automations, CRM & intake process The primary focus for the student will be: Strategy - Develop an implementation plan for entering a new market with a virtual tool to help families; develop a go-to-market strategy; identify software to meet business needs. Operations - Recommend process improvements or redesign processes; develop improvements to simplify and find solutions for families; introduce quality assurance into our internal processes.

Admin Suzanne Winlove-Smith
Matches 4
Category Operations + 3
Open

User Testing and Analysis for The Clean Divorce Product

The Clean Divorce has recently developed a new product aimed at simplifying the divorce process for its clients. The company seeks to ensure that the product is user-friendly and meets the needs of its target audience. The project involves conducting comprehensive user testing to gather feedback on the product's usability, functionality, and overall user experience. The goal is to identify any potential issues or areas for improvement before the product's official launch. The team will be responsible for designing and executing user tests, collecting and analyzing data, and providing actionable insights. This project offers learners the opportunity to apply their knowledge of user experience design and data analysis in a real-world setting, enhancing their skills in these areas.

Admin Suzanne Winlove-Smith
Matches 1
Category Data analysis + 2
Open

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