Create Video Content for a Bridal Shop (Best for Bride)
Project scope
Categories
Fashion design Videography Advertising Marketing strategy Social media marketingSkills
content strategy tiktok target audience editing appealsTikTok account: https://www.tiktok.com/@bestforbrides
The project must be completed in person at one of our locations across Ontario (Toronto, Hamilton, or Barrie), but editing the videos can be done remotely.
The goal of this project is to create video content for Best for Bride that will be used on TikTok and YouTube. This will involve several different steps for the students, including:
- Researching the Best for Bride brand and creating a content strategy that aligns with the company's goals and mission.
- Creating engaging video content that appeals to Best for Bride's target audience
- Editing the videos to ensure they meet the company's standards.
- Uploading the videos to TikTok and YouTube.
- Track the performance of the videos and make adjustments as needed.
By the end of the project, students should demonstrate:
- Understanding of the Best for Bride brand and its target audience.
- Ability to create engaging video content that aligns with the company's goals and mission.
- Ability to edit videos to meet the company's standards.
- Ability to upload videos to TikTok and YouTube.
- Ability to track the performance of the videos and make adjustments as needed.
Final deliverables should include:
- All videos created for the project.
TikTok account: https://www.tiktok.com/@bestforbrides
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
BEST FOR BRIDE is a one-stop bridal store, with 4 locations in Ontario (Toronto, Mississauga/Etobicoke, Hamilton and Barrie), with a warm and welcoming atmosphere where you can feel comfy while you shop. We offer a sumptuous selection of high quality and originally designed bridal and evening gowns. Our gowns come in different styles; from elegantly made traditional and classy long gowns to modern and sultry fashion designs that you simply won't find in other stores or at bridal online shops elsewhere!