College of the North Atlantic
College of the North Atlantic
Log in Sign up

Digital Transformation Strategy for EPCMst.com

Closed
SEEDA
SEEDA
Calgary, Alberta, Canada
Max Chernetsov
Max Chernetsov
President
(37)
5
Project
Academic experience
80 hours of work total
Learner
Canada
Advanced level

Project scope

Categories
Market research Operations Competitive analysis Digital marketing Market expansion
Skills
business objectives digital transformation operational efficiency market trend master of business administration (mba) strategic management user feedback operations management user experience (ux)
Details

Key Objectives:

  • Market Analysis: Conduct a thorough analysis of the EPCM market, identifying key trends, competitive landscape, and potential opportunities for EPCMst.com.
  • User Experience Enhancement: Evaluate the existing EPCMst.com platform and propose improvements to user interface, functionality, and overall user experience.
  • Digital Marketing Strategy: Develop a robust digital marketing plan to increase brand awareness, attract new users, and drive platform adoption.
  • Operational Efficiency: Analyze EPCMst.com's internal operations and identify opportunities for process optimization, automation, and cost reduction.
  • Business Development: Explore potential partnerships, collaborations, and expansion strategies to accelerate EPCMst.com's growth.


Deliverables
  • Comprehensive Market Analysis Report: Including market size, trends, competitive analysis, and SWOT analysis.
  • User Experience Enhancement Proposal: Detailed recommendations for improving platform design, functionality, and user engagement.
  • Digital Marketing Plan: Outlining strategies for SEO, content marketing, social media marketing, and paid advertising.
  • Operational Efficiency Report: Identifying areas for process improvement, automation, and cost reduction.
  • Business Development Strategy: Exploring potential partnerships, collaborations, and new market entry strategies.
  • Final Presentation: Presenting key findings, recommendations, and implementation roadmap to EPCMst.com stakeholders.


Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Decent work and economic growth

About the company

Company
https://www.epcmst.com
Calgary, Alberta, Canada
11 - 50 employees
Construction, engineering & trades, Business & management, Technology
Representation
Small Business

SEEDA is a consulting engineering and environmental company based in Calgary, Canada. They offer a range of services related to the planning, execution, and management of engineering projects, primarily focused on sustainable development.